Real Madrid’s debate‑free campaign draws criticism over lack of future vision

President Florentino Pérez has avoided direct debate with challenger Enrique Riquelme, the wealthy Alicante entrepreneur, after a symbolic glove gesture. A massive banner installed beside the Bernabeu mirrors a tactic previously used by Laporta and focuses solely on the club’s historic glories.

The new presentation, staffed by club employees, consists of a curated interview program rather than substantive plans. Critics argue that the campaign offers no clear roadmap for the future and fails to address supporters’ concerns.

The Madrid hierarchy may need to rethink its communication strategy ahead of the upcoming season.