Stu Holden: Mexico provides bigger upside than U.S. as 2026 Cup host

U. S.

national team coach Stu Holden says Mexico presents a larger upside than the United States as a 2026 World Cup co‑host, citing the country’s infrastructure and market potential. Holden highlighted Mexico’s modern stadiums, seasoned event‑management track record, and passionate fan base as key assets for a successful tournament.

He added that Mexico’s football culture and sponsorship landscape could boost global viewership when paired with U. S.

marketing efforts. Meanwhile, the U.

S. federation is accelerating stadium upgrades and grassroots programs to enhance its own hosting profile.

Holden’s comments are shaping the dialogue on how both nations will maximize the World Cup’s commercial and sporting impact.